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Expands the geographic reach of Phoenix in the Southeast U.S. and enhances the strength of its perfumery, regulatory and technical solutions.
April 19, 2022
By: Charlie Sternberg
Associate Editor
Phoenix Flavors and Fragrances, a developer and compounder of high-performance flavors and fragrances, has acquired Innovative Fragrances Inc. (IFI), an Atlanta-based developer and compounder of fragrance compounds serving a diverse set of end markets including, home fragrance, personal care, candles and other air fresheners. The acquisition of IFI aligns with Phoenix’s vision of creating a market leading developer of high-performance flavors and fragrances, supported by a strong team of perfumers and regulatory experts to meet customer specific requirements and needs. “We are extremely pleased to complete the acquisition of IFI, believing it represents a highly complementary business with shared values and vision as a technical expert in the creation of fine fragrance compounds with a strong team of perfumers, salespeople, customer service representatives and stringent QA/QC – all of which is leveraged to create a high-service business model with the utmost emphasis on meeting and exceeding the technical, quality and regulatory requirements of customers,” said Jim Unrath, president of Phoenix Flavors and Fragrances. IFI’s customer solutions are supported by a suite of resources and comprehensive portfolio of value-added services, including fragrance development and duplication, sampling, regulatory and technical support, custom formulation, and in-house laboratory quality assurance and quality control. Since its founding in 2013, IFI has consistently provided value to its customers by analyzing, replicating and creating individual scents for diverse fragrance needs, guaranteeing quality fragrance oils. The addition of IFI to Phoenix enhances the geographic reach of the platform in the Southeast United States and enhances the strength of the perfumery, regulatory, and technical solutions Phoenix Flavors and Fragrances offers to customers. Looking forward, Phoenix Flavors and Fragrances plans to continue the execution of its organic growth plan and pursuit of selective M&A, focused on technical experts in the creation of both flavors and fragrances. It continues to focus on expanding its value-added platform, seeking targeted opportunities to enhance the value, quality, and breadth of solutions it brings to customers.
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